TV ads far more influential than online ads, survey says
Jeff Sonderman @ Poynter - TV / Radio - on 23/8/12
by Jeff Sonderman Published Aug. 23, 2012 1:34 pm Deloitte | paidContent | MarketingWeek | comScore | MarketingVox | TwistImageAn online survey of British adults finds 57 percent say TV is the most-effective advertising medium, followed by newspapers (15 percent)...
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