BuzzFeed Adds Kingfish Labs; Programmatic Ads At dmexco

Adexchanger @ AdExchanger.com - on 17/9/12

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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Buzzfeed Acquihiring Buzzfeed acquired one-year old Kingfish Labs last week.  ClickZ’s Susan Kuchinskas says, “The publisher will use Kingfish’s technology to enhance its ability to target Sponsored Stories on Facebook.” Read more. GigaOm reports that Buzzfeed will add three to its engineering team. No [...]