Fender Aims to Stay Plugged In Amid Changing Music Trends

Janet Morrissey @ NYTimes Media - on 29/9/12

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You know the rest, even if you don’t know you know the rest. You’ve heard it — in the guitar riffs of Buddy Holly, Jimi Hendrix, George Harrison, Keith Richards, Eric Clapton, Pete Townshend, Bruce Springsteen, Mark Knopfler, Kurt Cobain and on and on. It’s the sound of a Fender electric guitar. Read more