In this week’s career chat, we’ll talk with Randy Essex, senior editor for local news at the Cincinnati Enquirer/Cincinnati. com and Kentucky Enquirer/NKY. com.
Joe Grimm @ Poynter - TV / Radio - on 19/3/13
B2B marketers often use statistics for their social media presentations. Whether these are educational decks for internal or external audiences, or slides to prove the need for an investment in social media, this is a very limited use for all the statistics that are available online. Why not use these stats to understand more about our target audiences and gain some insight into their online behaviors.
Jeffrey L. Cohen @ Social Media B2B - on 21/2/13
There is no questioning that Social Networking is huge in today’s world and the use of Social Networks in events is something that is continually being capitalised upon. Facebook has been throwing up a quandary for Event Managers and, now, 1 in 3 use it to help promote their events. With time and date based [.
Adam Parry @ Event Industry News - on 15/2/13
In our most recent global study, The Truth About Wellness, we at McCann Truth Central uncovered a number of truths about the power of ‘social’ in what we are referring to as the ‘Age of Wellness’. As we explored the status of wellness today, our consumers told us a tale of two socials — one offline and one online — a distinction that provides a challenge for brands and companies who put digital consumers first.
Rodney Collins @ The Wall Blog - on 7/2/13
Three projects based on radio, mobile technology and social networking give an insight into what works best for farmers.
MediaGuardian - Mobile - on 7/2/13
Native Advertising on social websites has caused rapid change in the PR and advertising industry. The emphasis now lies on content and agencies of all descriptions are being forced to become involved in content creation. As a result, traditional dividing lines are dissolving and agencies need to adapt to this in order to prevent being left behind.
Paul Turner @ The Wall Blog - on 1/2/13
Social networking company performs better than expected thanks to surge in people accessing site via mobile.
Charles Arthur @ MediaGuardian - Mobile - on 31/1/13
Facebook has warned Wall Street that its costs will grow faster than sales this year, as the social networking site battles for a larger slice of the mobile advertising market.
Telegraph.co.uk - Media and Telecoms news - on 31/1/13
MOSCOW (Reuters) - Russian internet company Yandex has put an experimental application that allows users to search social networking sites from mobile devices on hold after it was blocked by Facebook.
Reuters Media - on 30/1/13
Is video-loop sharing app Vine the most high-profile experiment yet with the concept of the “Minimum Viable Product”?.
Martin Belam @ currybetdotnet - on 28/1/13
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